Friday, March 23, 2007

Enchanting surroundings

The second day of CMID is well under way. Christy Dena gave a great key note on cross media interaction design and she gave a three step method well worthy of keeping in mind:

How to move audiences between platforms?

  1. Prepare and motivate the audience
  2. Give instructions how to do it
  3. Reward and acknowledge the action.
Now, the hills are less than one hour away.

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