Thursday, January 03, 2008

Playful products

I stumbled upon an article by Jonathan Follett on UX Matters. He suggests four characteristics for a playful product, and thus, these are the variables to measure when studying the playfulness of a digital product.
  • lots of small rewards and positive feedback for taking action
  • no negative consequences for experimentation
  • the ability to take someone else’s work and build on it
  • frivolous interaction
His suggestions are a good start. There are two more features I immediately want to add to the list, socializing and challenge. For instance challenging your friend to create a cooler Nike shoe than the shiny masterpiece you just did, by sending him or her an e-mail.

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